NEWPORT BEACH, CA – October 7, 2015 – Today, Bitcentral is announcing the successful launch of Baton Rouge, LA station WBRZ. The station went live on Bitcentral’s Precis and Oasis systems. WBRZ join’s over 200 North American broadcasters and over 1000 facilities worldwide utilizing Bitcentral solutions.
Precis is the most efficient, production system available to news professionals today. Precis brings four channels of playout and unprecedented MOS workflow integration and efficiency to newsrooms. Precis integrates with best-of-breed solutions to meet simultaneous production needs for broadcast, online and mobile with the scalability to meet the ever-growing number of delivery platforms.
Precis customers have flexibility to choose from world-class technology brands, such as Adobe’s Premiere® Pro for full craft editing or Bitcentral’s browser editor Create, which allows newsrooms to do more with the resources they have. Associated Press’ ENPS and Avid’s iNews are tightly integrated allowing for choice among the most popular newsroom computer systems.
Oasis’ sophisticated Asset Management will allow WBRZ to automatically archive and share seamlessly and it will grow with their needs. Oasis shares over 12 million news stories annually with that number steadily increasing each year. The flexibility of Oasis has allowed the launch of a new weekly TV news show utilizing shared content and substantially improved the quality of unique content delivered to local markets. Oasis will empower everyone at WBRZ to access, share and move stories over existing bandwidth without traditional time-consuming and expensive linear feeds.
WBRZ’s new workflow goes beyond the newsroom and extends content creation out into the field. Their journalists can see and use all of the station’s content from wherever they are and remotely contribute their packages back to the station.
We’re excited to partner with WBRZ and would like to say congratulations and thank you to the staff for their partnership during the implementation project!