LAS VEGAS, NV (July 24, 2013) – Clubbers, pool-lovers and party hounds of all stripes flocked to Las Vegas and the Palms Casino Resort this past weekend for the first annual On the Rocks Las Vegas (www.OnTheRocksLasVegas.com), held July 12-14. Thousands of nightlife fans purchased tickets to the biggest multi-day, one-price admission party experience Las Vegas has ever seen!
The three-day event, produced by Nightclub & Bar Media Group and its president Jon Taffer, star of Spike TV’s “Bar Rescue,” offered one-price entry to more than 40 pool party and nightlife events. Participating venues included XS, Marquee, TAO, Pure, Tryst, Lavo, Hyde, LAX, Hakkasan, Gold Diggers, Moon, Gallery, Chateau and Body English. Participating bars included STK, Senor Frogs, Gilley’s, Dal Toro, DB, Botero and Blondies. The beats were thumping with headliner performers such as DJ and producer Laidback Luke at Hakkasan at the MGM Grand Hotel, rap superstar Lil Jon at Wynn Las Vegas’ Tryst and DJ Tiësto at Wet Republic. Other performers that were part of the all-star DJ lineup were Martin Solveig, Rebecca and Fiona, AN21 & Max Vangeli, DJ Vice, Melo D, Markus Schulz, DJ Crooked, EC Twins, Javier Alba, Joe Maz, Eric D-Lux, Dash Berlin, Madeon, DJ Gusto and many more.
Fans of the popular Spike TV series “Bar Rescue” lined up for autographs and photos with the show’s star Jon Taffer at Happy Hours sponsored by “Bar Rescue” and Anheuser-Busch held daily at The Palms Casino Resort’s SOCIAL. Taffer also hosted a VIP “Bar Rescue” party at The View at the top of the Palms Fantasy Tower, where guests could mingle with the star, play pool, and sample hors d’oeuvres. Guests also sipped on the El Flama Azul specialty drink by LV Weekly cocktail contest winner Mike Ross as well as other cocktails by Diageo and MillerCoors, all while enjoying breathtaking views of the Vegas strip.
Also in attendance were Cory and Saturn, the lucky winners of a two night stay in the Palms Casino Resort Erotic Suite on behalf of On The Rocks Las Vegas. When asked about the weekend, the Nevada locals said, “We loved the suite, it was amazing! And all the goodies were a great add-on as well. It made for an amazing weekend which just so happened to be my birthday weekend as well.”
Adding to the pleasure of the weekend was a team of world-class brands and sponsors which helped support the event. On The Rocks Las Vegas partners and sponsors included Las Vegas Sun, Las Vegas Weekly, Palms Casino Resort, Diageo, MillerCoors and Anheuser-Busch. Upon check-in, ticket holders received hefty gift bags full of great products from sponsors including Veggie Chips, Somersault Snacks, M&M’s Mars, Coconut Water Flavored, Margarita salts and beer salts, Stoney’s BBQ sauce, Trojan Condoms, Mello Night dream water and Drink Positive Orange Juice, so attendees had plenty of supplies for their weekend activities.
About On The Rocks Las Vegas
On The Rocks is a one-of-a-kind three-day event hosted by Spike TV’s “Bar Rescue” Star Jon Taffer. Headquartered at The Palms Casino Resort, On the Rocks Las Vegas worked with the top nightlife venues to assemble an awesome schedule of parties, performances, contests and more! Three-day passes give guests entry to all On The Rocks signature events including 42 nightlife parties, 8+ dayclubs, and an On The Rocks Registrant Lounge Area at The Palms. For more information, visit www.OnTheRocksLasVegas.com. Find On The Rocks on Facebook and Twitter @OnTheRocksLV #VegasWeekend.