VDIEO: Character Brand, “From Frank” Takes the Licensing World By Storm

From Frank, Creator, Kate Smith talks with YBLTV Anchor, Erika Blackwell at Licensing Expo 2014. (Image Courtesy: From Frank / Your Biz LIVE).

From Frank, Creator, Kate Smith talks with YBLTV Anchor, Erika Blackwell at Licensing Expo 2014.
(Image Courtesy: From Frank / Your Biz LIVE).

YBLTV had the pleasure to enter the world of “From Frank” at this year’s Licensing Expo held in Las Vegas, NV. We chatted with its creator, Kate Smith. Smith talked to us about the brand’s inception, the pleasures and challenges along the way in the world of licensing… It was the company’s first year exhibiting at the Licensing Expo.

Frank is a little dog on a big mission to make humans smile. Since he can’t go more than a block from his house, he makes cards and products for humans to make them smile.

Licensing a brand, such as From Frank, can take time, but with focus, determination and a great intellectual property, Kate has shown us that we can definitely get ‘there’!

For more information, please visit From Frank.

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