Belkin Empowers the Connected Home With WeMo SMART

At last month’s International CES in Las Vegas, NV, it was YBLTV’s first real, in-depth look at Belkin, creator of people-inspired technology products – and that they truly are! At the Show, Belkin announced WeMo SMART, a program designed to bring its simple, Wi-Fi based WeMo home automation platform to new brands and a wider variety of household devices. Jarden Consumer Solutions (“JCS”), a leading provider of global consumer products brands, will be the first company to partner with WeMo SMART for its Sunbeam®, Crock-Pot®, Mr. Coffee® and Oster® brands. Thanks to Ohad Zeir, Belkin’s Director of Product Management Growth Platforms, YBLTV got a inside look at the Belkin connected home!

“As smart devices become more prolific in the home, we wanted to give companies an easy way to reinvigorate traditional product categories with internet connectivity and the ability to integrate with other household devices and cloud-based services,” said Jamie Elgie, Senior Director of Product Management at Belkin. “JCS is the perfect initial partner because its brands make the exact kind of products our fans have been asking us to integrate with WeMo.”

The WeMo SMART platform allows companies such as JCS to bring smart capabilities to their products quickly and without developing a separate hub, by using Belkin’s existing WeMo technology, app development and cloud server. Mature product lines can be quickly brought into the smart home realm, giving them increased functionality and the ability to be controlled via smartphones and tablets. This sort of connected home is undeniably the future of today…

“With Belkin’s focus on the tablet and smartphone market and recent successes in creating simple solutions for Internet connected devices, it is a natural partner to help some of JCS’s best-known brands create appliances that people can use to make their homes smarter, safer and more flexible,” said Alejandro Pena, Senior Vice President and General Manager, Global Appliances.

By expanding WeMo to other known brands and appliances, Belkin gives people the ability to remotely monitor, program or interact with more devices in their homes from anywhere. The first JCS products with WeMo will launch later this year, with additional product offerings through 2014. It was so exciting to experience this interactivity!

belkin-wemo-light-switch
Belkin WeMo Light Switch

WeMo Light Switch and Android Availability to Launch in 2013

Building on the success of its WeMo launch in 2012, Belkin also announced at last month’s CES Show two new developments to the WeMo brand of simple, ingenious home control products, the WeMo Light Switch and Android compatibility. Ohad showed us on display at Belkin’s booth, the WeMo Light Switch, an Internet connected light switch to remotely control wired household lighting from anywhere.

“Android compatibility and the ability to control full household lighting – beyond just lamps – have been the top two requests from WeMo fans since we first launched,” said Jamie Elgie, Senior Director of Product Management at Belkin. “Both are a natural extension of the WeMo line and help expand on our promise of delivering the peace of mind that comes from knowing you can control and monitor your home from wherever you are, whenever you want.”

The WeMo Light Switch replaces an existing light switch and connects into your home’s existing electrical wiring. Once in place, you can turn a full bank of lights on and off from anywhere, put them on a schedule, or use other WeMo or online triggers to control them through a smartphone or tablet. The WeMo Light Switch is controlled via the same free WeMo app as the WeMo Switch and Motion, conveniently keeping track of all of your WeMo-enabled devices from one app.

WeMo Light Switch

  • Controls your homes wired lights from your iOS device
  • Works with any Wi-Fi router and any Apple iPod touch, iPhone, or iPad with iOS v5 or higher
  • Will be compatible with Android 4.0 or higher shortly after launch
  • Operates over Wi-Fi and mobile internet, at home and away
  • Works with the free WeMo app

Aside from growing the WeMo product family in 2013, Belkin also will launch compatibility for Android devices later this year. As the market share for Android continues to grow and more consumers demand it, expanding WeMo capabilities to Android devices is a necessary step for the continued success and evolution of the WeMo brand. In February, Belkin is launching an open Beta test for users of the Samsung Galaxy SIII and other leading devices and follow with an official launch for the WeMo Switch, WeMo Motion and WeMo Light Switch in the summer.

Availability
The WeMo Light Switch will be available in summer 2013 and will feature Android compatibility at or shortly after launch. Compatibility with Android 4.0 or higher for current WeMo products including the WeMo Switch and WeMo Motion will launch this summer as well. To sign up for more information or alerts about WeMo, please visit www.Belkin.com/WeMo.

About Jarden Corporation
Jarden Corporation is a leading provider of a diverse range of consumer products with a portfolio of over 100 trusted, quality brands sold globally. Jarden operates in three primary business segments through a number of well recognized brands, including: Outdoor Solutions: Abu Garcia®, Aero®, Berkley®, Campingaz® and Coleman®, ExOfficio®, Fenwick®, Gulp!®, Invicta®, K2®, Marker®, Marmot®, Mitchell®, Penn®, Rawlings®, Shakespeare®, Stearns®, Stren®, Trilene®, Völkl® and Zoot®; Consumer Solutions: Bionaire®, Breville®, Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®, Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and Branded Consumables: Ball®, Bee®, Bernardin®, Bicycle®, Billy Boy®, Crawford®, Diamond®, Dicon®, Fiona®, First Alert®, First Essentials®, Hoyle®, Kerr®, Lehigh®, Lillo®, Loew Cornell®, Mapa®, NUK®, Pine Mountain®, Quickie®, Spontex® and Tigex®. Headquartered in Rye, N.Y., Jarden ranks #371 on the Fortune 500 and has over 23,000 employees worldwide. For in-depth information about Jarden, please visit www.jarden.com.

About Belkin International, Inc.
To learn more about Belkin, visit http://www.belkin.com/aboutus or to learn more about Belkin’s connected home visit http://www.belkin.com/us/connected-home. Like Belkin on Facebook at facebook.com/belkin, and follow them on Twitter at Twitter.com/belkin.

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